e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)
$9.97
What it is: A gel-based, hydrating face primer that smoothes skin while gripping your makeup.
Why we love:
Gel primer formula grips makeup
Gives skin a soft-focus effect
Enriched with hydrating ingredients like Hyaluronic Acid
Translucent finish gel primer works on all skin types and skin tones
Key Ingredients:
Hyaluronic Acid – Helps skin retain moisture for a plump complexion
Your makeup? Itās not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a soft-focus effect for a smoother complexion. Infused with powerhouse ingredients like Hyaluronic Acid, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin. The formula goes on clear, making it the ideal makeup application base for all skin types and skin tones.
Great for: All skin types
All e.l.f. products are made from skin-loving ingredients you want at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified. Because kindness is chic.
Ingredients: Water (Aqua), Butylene Glycol, Glycerin, Peg-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, Peg-240/Hdi Copolymer Bis-Decyltetradeceth-20 Ether, Peg-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium Edta, Trideceth-9, 1.2-Hexanediol May Contain: Blue 1 (Ci 42090), Yellow 5 (Ci 19140).
Product Dimensions ā : ā 5.91 x 3.94 x 1.97 inches; 1.45 ounces
Item model number ā : ā 82846
UPC ā : ā 609332828469
Manufacturer ā : ā e.l.f. Cosmetics
ASIN ā : ā B09XMYFTB7
Country of Origin ā : ā China
SKIN-SMOOTHING and GRIPPING PRIMER: Your makeup. Itās not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
FOR ALL SKIN TYPES: Our Power Grip Primer’s formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores.)
MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.
HOW TO USE: Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup. Stop use if irritation.
SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you donātāall at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.
Price: $9.97
(as of Jan 05, 2025 19:30:49 UTC – Details)
What it is: A gel-based, hydrating face primer that smoothes skin while gripping your makeup.
Why we love:
Gel primer formula grips makeup
Gives skin a soft-focus effect
Enriched with hydrating ingredients like Hyaluronic Acid
Translucent finish gel primer works on all skin types and skin tones
Key Ingredients:
Hyaluronic Acid – Helps skin retain moisture for a plump complexion
Your makeup? Itās not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a soft-focus effect for a smoother complexion. Infused with powerhouse ingredients like Hyaluronic Acid, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin. The formula goes on clear, making it the ideal makeup application base for all skin types and skin tones.
Great for: All skin types
All e.l.f. products are made from skin-loving ingredients you want at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified. Because kindness is chic.
Ingredients: Water (Aqua), Butylene Glycol, Glycerin, Peg-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, Peg-240/Hdi Copolymer Bis-Decyltetradeceth-20 Ether, Peg-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium Edta, Trideceth-9, 1.2-Hexanediol May Contain: Blue 1 (Ci 42090), Yellow 5 (Ci 19140).
Product Dimensions ā : ā 5.91 x 3.94 x 1.97 inches; 1.45 ounces
Item model number ā : ā 82846
UPC ā : ā 609332828469
Manufacturer ā : ā e.l.f. Cosmetics
ASIN ā : ā B09XMYFTB7
Country of Origin ā : ā China
SKIN-SMOOTHING and GRIPPING PRIMER: Your makeup. Itās not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
FOR ALL SKIN TYPES: Our Power Grip Primer’s formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores.)
MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.
HOW TO USE: Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup. Stop use if irritation.
SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you donātāall at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.
13 reviews for e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)


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Angel Gonzalez –
A Game-Changer for Flawless Makeup!
I am absolutely obsessed with e.l.f.Ć¢ĀĀs Power Grip Primer! It has quickly become a staple in my makeup routine, and I canĆ¢ĀĀt imagine doing my makeup without it.Texture and ApplicationThe primer has a gel-like consistency that feels super refreshing when applied. A little goes a long way, and it spreads evenly across the skin without feeling sticky or greasy. It has a tacky finish, which really helps my foundation and other makeup products grip and stay put all day long.Long-Lasting ResultsMy makeup stays in place for hours without fading, creasing, or separating. IĆ¢ĀĀve noticed that it helps control oil throughout the day, so my face looks fresh and matte without needing constant touch-ups. It also minimizes the appearance of pores, giving my skin a smooth, flawless base.Affordable and EffectiveFor the price, this primer is a steal! It performs just as well as high-end primers IĆ¢ĀĀve tried, and the quality is amazing for the cost.Final ThoughtsIf youĆ¢ĀĀre looking for an affordable, high-performance primer, the e.l.f. Power Grip Primer is definitely worth trying. It gives me smooth, long-lasting makeup with a flawless finish every time. Highly recommendĆ¢ĀĀ5 stars!
Nancy L –
Great grip for makeup
I never tried a makeup primer before. I couldnĆ¢ĀĀt believe how smoothly it went on and how well it soaked into my skin. I could apply makeup in about 1 minute. The makeup seemed to stay on longer. I have skin thatĆ¢ĀĀs oily in the T zone and usually makeup slides off or feels horrible after 2-3 hours. It was fine for the 6-8 hours I wore makeup. IĆ¢ĀĀm pretty sure it would last for 10-12. Highly recommended!
Denise DeHerrera –
Amazing
I bought this for my son for Christmas ; I was skeptical at first because the one he used prior was expensive and this one was not BUT he loves it! Work great on his curly hockey hair!
C. Schroeder –
Works
This seemed a bit weird when I first used it. I honestly thought wow it feels like IĆ¢ĀĀm putting ElmerĆ¢ĀĀs glue on my face but, this stuff works! Whatever makeup I used seemed to just disappear after a few hours before, this seems to help hold my makeup in place. Once itĆ¢ĀĀs dry and you are finished with your makeup routine it does not feel gummy or tacky.
Heidi Homanick –
Great buy!
Elf primer is a staple in our household, especially for my teenage daughters. It has been their go-to primer for years now. Not only does it provide a smooth base for their makeup, but it also helps their makeup last all day long.One of the best things about Elf primer is that it is budget-friendly. As a mom of teenagers, I appreciate being able to find quality products at an affordable price. Elf primer definitely fits the bill in that regard.Overall, Elf primer is a must-have in our makeup collection and I highly recommend it to anyone looking for a reliable and affordable primer. My daughters swear by it and I can see why.
That girl Re –
Great.
It works great. I love the texture and it has worked wonders for my makeup. Ever since I started using it i could see the difference with my makeup application. It is worth the hype.
Barbara –
Great product
This is the best primer I have used. It goes on smoothly and keeps my base makeup flawless.The price is also reasonable compared to other primers I have used. Love this product.
IluvH2o –
Not bad, really sticky
Not bad, really sticky so if you don’t mind that then it’s good for the money. I prefer a creamier primer so I don’t use this often but it does work, so could be a good investment.
Bianca –
JusquĆ¢ĀĀĆĀ prĆĀ©sent jĆ¢ĀĀai toujours eu du mal ĆĀ trouver un produit de ce genre. Au mariages et aux ĆĀ©vĆĀ©nements je devais tout le temps avoir du maquillage avec moi pour au cas oĆĀ¹. Mais avec se produit plus le spray fixant, le maquillage tient TOUTE LA JOURNĆĀE ET EN SOIRĆĀE ĆĀGALEMENT
Monia –
Prodotto valido, il miglior primer provato ad oggi. Da un effetto un poĆ¢ĀĀ appiccicoso ma il trucco regge molte piĆĀ¹ ore! Consigliato!
Gordo21 –
By far my favourite primer and works as effective as other similar high end gripping primers. This lasts ages even though a small tube and I use it daily. This primer really helps to make my make up stay on all day, and is suitable for my sensitive eczema prone skin. I use this all the time without issues.
Fanette D. –
Super base, fait bien tenir le maquillage. Bon rapport qualitĆĀ© prix.
AnNa –
Dieser Primer sorgt fĆĀ¼r eine perfekte Grundlage, indem er das Make-up zuverlĆĀ¤ssig an Ort und Stelle hĆĀ¤lt und dabei ein angenehmes, leicht klebriges Finish hinterlĆĀ¤sst, das das Make-up den ganzen Tag ĆĀ¼ber frisch aussehen lĆĀ¤sst. Besonders beeindruckend ist, wie gut er die Haut mattiert und gleichzeitig einen schĆĀ¶nen, natĆĀ¼rlichen Glanz verleiht, der das Make-up noch strahlender macht.